Every growing business hits the same wall eventually. Your customer calls start outpacing what your internal team can handle.
You're either missing calls after hours, burning out your staff, or realizing you need to hire several full-time employees just to keep up.
This is where call center outsourcing comes in. Instead of building an internal phone support operation from scratch, you partner with an external provider to handle customer calls on your behalf.
It's a proven way to scale support without the overhead of hiring, training, and managing a team.
In this guide, we'll break down how call center outsourcing works, what it actually costs, and which providers are worth considering.
We'll also cover a newer alternative that's gaining traction: AI voice agents that can handle many of the same tasks at a fraction of the cost.
Editor’s note: Want to hear some sample AI support calls made for your Shopify store?
- Just paste your store URL
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- Listen to demo calls for my store
What is call center outsourcing?
Call center outsourcing is the practice of hiring an external company to manage your customer phone calls. Instead of employing your own agents, you contract with a business process outsourcing (BPO) provider that supplies the people, technology, and infrastructure.
You might hear the term "contact center outsourcing" used interchangeably. The difference is subtle: a call center handles phone calls specifically, while a contact center manages multiple channels including phone, email, chat, SMS, and social media. Most modern providers offer omnichannel support, so the distinction matters less than it used to.
Businesses have been outsourcing call center work since the 1990s, but the industry has evolved significantly. Early outsourcing was largely about cost reduction through offshore labor. Today's providers offer sophisticated technology, industry-specific expertise, and flexible models that range from fully human teams to AI-augmented solutions.
Common use cases include:
- Customer service: Answering questions, resolving issues, handling complaints
- Technical support: Troubleshooting products, guiding users through fixes
- Sales and lead generation: Outbound calling, appointment setting, qualifying prospects
- Order processing: Taking orders, handling returns, managing shipping inquiries
Types of call center outsourcing
Not all outsourcing is the same. Understanding the different models helps you choose the right fit for your business.
By location
Onshore outsourcing means your agents are in the same country as your customers. US companies hiring US-based agents fall into this category. The cost runs $26-50 per hour, but you get the best cultural alignment and no language barriers.
Nearshore outsourcing puts your agents in neighboring countries with similar time zones. For US businesses, this typically means Canada or Latin America. You save some cost while maintaining reasonable time zone overlap and cultural compatibility.
Offshore outsourcing uses agents in distant countries like the Philippines or India. Hourly rates drop to $6-12, which is why this model became popular. The tradeoff is potential communication challenges, accent differences, and time zone gaps that can complicate management.
By service type
Inbound services handle calls coming into your business. This covers customer support, technical help, order taking, and general inquiries. Most businesses start here.
Outbound services involve agents calling on your behalf. Think sales calls, lead follow-up, appointment reminders, and customer surveys. This requires different skills and often different pricing models.
Omnichannel services combine phone with other channels. Your provider might handle email, live chat, SMS, and social media responses alongside calls, giving customers consistent support across touchpoints.
By staffing model
Shared agents work on multiple client accounts. When a call comes in for your business, an available agent picks it up using your script and protocols. This is the most affordable option because you're splitting agent costs with other companies.
Dedicated agents work exclusively on your account. They learn your products deeply, understand your brand voice, and function as an extension of your team. The tradeoff is higher cost, typically charged per agent per month rather than by usage.
Benefits and drawbacks of call center outsourcing
Outsourcing isn't a magic bullet. It solves specific problems while introducing new considerations. Here's an honest look at both sides.
The benefits
Cost reduction is the headline benefit. Companies can cut operating costs by up to 70% compared to running an internal call center. You're not paying for office space, equipment, benefits, or management overhead. The provider handles all of that.
24/7 coverage becomes possible without shift differentials or overnight staffing headaches. Your customers get help at 2 AM on a Sunday, and you don't have to figure out how to staff it.
Scalability matters if your call volume fluctuates. Seasonal businesses, product launches, and unexpected spikes are easier to handle when you can flex up and down without hiring or layoffs.
Access to expertise means your calls are handled by agents who do this professionally. Good providers have training programs, quality monitoring, and technology that would be expensive to replicate internally.
Focus on core business is the underrated benefit. When you're not managing a call center, your team can concentrate on product, marketing, and growth.
The drawbacks
Quality control is harder when agents aren't in your building. You're relying on the provider's training and monitoring, which may not match your standards.
Knowledge gaps are inevitable. External agents won't know your products as deeply as your internal team. They follow scripts and FAQs, but complex or edge-case questions can trip them up.
Communication barriers can arise with offshore providers. Accents, cultural nuances, and language differences sometimes frustrate customers despite agents being technically proficient.
Reduced control means you can't walk the floor, listen to calls in real-time, or redirect agents instantly. You're managing through reports and scheduled check-ins.
Data security requires sharing customer information with a third party. This creates compliance obligations and potential risks you need to evaluate.
How much does call center outsourcing cost?
Pricing varies widely based on location, service type, and staffing model. Here's what you can expect:
These are baseline numbers. Hidden costs can add up:
- Setup fees: Training, system integration, and knowledge transfer often run $1,000-5,000
- Oversight costs: You'll need internal staff to manage the relationship, review quality, and handle escalations
- Technology integration: Connecting your CRM or helpdesk to the provider's systems may require development work
- Minimum commitments: Many providers require monthly minimums regardless of actual usage
For comparison, AI voice agents typically cost $0.12-0.13 per minute. That's not apples-to-apples since AI handles different types of calls, but it's worth knowing as you evaluate options.
Top call center outsourcing companies
The right provider depends on your size, industry, and specific needs. Here are five worth considering across different segments.
1. TP (Teleperformance)

TP is the largest player in the space, serving 86% of the Forbes Top 100 with operations in 165 countries. They offer 650+ languages and handle everything from basic customer service to complex back-office operations.
Their AI solutions (branded TP.ai FAB) blend human agents with automation for efficiency. They're particularly strong in regulated industries like healthcare, financial services, and government.
Best for: Large enterprises with global operations and complex requirements.
Pricing: Enterprise-level; contact sales for quotes.
2. Foundever

Formed from the merger of Sitel and SYKES, Foundever employs 150,000+ associates across 45 countries. They deliver 9 million customer experiences daily and support 60+ languages.
Foundever emphasizes purpose-built AI that delivers on-brand, efficient interactions. They've won recognition for their generative AI implementations and maintain strong compliance programs for regulated industries.
Best for: Mid-market to enterprise companies needing multilingual support with industry-specific expertise.
Pricing: Contact sales; enterprise focus.
3. LiveOps

LiveOps pioneered the virtual call center model 25 years ago. Instead of centralized facilities, they use a distributed network of remote agents across the US. This model offers unusual flexibility, clients report 1,000% flex capacity for unexpected volume spikes.
Their precision scheduling uses 30-minute increments, so you can scale up for peak periods without overpaying during slow times. They also offer LiveNexus, a framework for integrating AI into customer service operations.
Best for: Businesses with seasonal or unpredictable call volumes needing flexible scaling.
Pricing: By-the-minute and custom models available.
4. TeleDirect

With 60+ years in business, TeleDirect offers US-based call center services with a pay-as-you-go model. They emphasize HIPAA compliance and serve healthcare, insurance, and financial services clients.
Their rollover minute structure lets you bank unused minutes, which helps with unpredictable volume. No long-term contracts make them accessible for smaller businesses testing the outsourcing waters.
Best for: Small to mid-size businesses, especially in regulated industries, wanting US-based agents without massive commitments.
Pricing: Contact sales; pay-as-you-go options.
5. SAS (Specialty Answering Service)

SAS has provided US-based call center services since 1985. They're one of the few providers with transparent, published pricing, making them accessible for small businesses.
Their shared agent plans start at $34/month plus per-minute rates. Dedicated agent programs are available for brands needing exclusive agent teams. All agents are US-based, and they're fully HIPAA compliant.
Best for: Small businesses and healthcare providers needing affordable, US-based call center services.
AI voice agents: The modern alternative
There's another option worth considering alongside traditional outsourcing. AI voice agents use speech recognition and natural language processing to handle phone conversations without human agents.
Here's how they compare:
- Cost: AI agents run $0.12-0.13 per minute, significantly less than human agents
- Availability: True 24/7 coverage with no scheduling or overtime concerns
- Consistency: Every call follows your protocols exactly; no variation in quality
- Scalability: Handle 10 or 10,000 calls simultaneously without hiring
- Training: Upload your knowledge base and the AI learns instantly; no weeks of agent training
The limitation is complexity. AI handles routine inquiries well, order tracking, returns, FAQs, but struggles with nuanced situations requiring judgment or empathy. Most implementations use AI as a first line, escalating complex calls to humans.
Ringly for e-commerce businesses
At Ringly, we built an AI phone support agent specifically for Shopify stores. Our AI agent, the AI, handles the repetitive calls that drain your team's energy: "Where's my order?" requests, return processing, product questions, and common FAQs.
The AI resolves about 73% of calls without human intervention, and we guarantee a 60% resolution rate within 90 days or we refund your subscription fees. When a call needs human attention, the AI escalates cleanly via transfer or email.
Setup takes under an hour: connect your Shopify store, upload your knowledge base, set your escalation rules, and start routing calls. the AI speaks 30 languages, so you can support international customers without hiring multilingual agents.
For e-commerce businesses, this often makes more sense than traditional outsourcing. You keep control of your customer relationships, pay only for the minutes you use, and your team focuses on complex issues rather than answering the same question fifty times a day.
Start your free 14-day trial and see how many calls the AI can resolve for your store.
How to choose the right call center outsourcing solution
Selecting a provider comes down to understanding your specific situation. Here's a decision framework:
Assess your call volume and patterns. Do you have steady daily volume or seasonal spikes? Predictable patterns favor dedicated agents or AI. Unpredictable volume needs flexible, on-demand models.
Define your budget and pricing preference. Per-minute models work for variable volume but can surprise you with high bills. Per-agent models give predictability but require commitment. AI offers the lowest per-minute cost but requires upfront setup.
Consider industry requirements. Healthcare, financial services, and other regulated industries need HIPAA, PCI, or SOC 2 compliance. Not all providers meet these standards.
Evaluate technology integration. Will the provider connect to your CRM, helpdesk, and e-commerce platform? Integration reduces manual work and improves the customer experience.
Decision framework:
- In-house: Best for complex products requiring deep expertise, or when customer relationships are your primary differentiator
- Traditional outsourcing: Best for established businesses with steady volume needing human judgment and empathy
- AI voice agents: Best for handling repetitive, high-volume inquiries cost-effectively, especially in e-commerce
Many businesses end up with a hybrid: AI handling routine calls, human agents for complex issues, and outsourcing as overflow coverage during peaks.
Getting started with call center outsourcing
If you decide to move forward with traditional outsourcing, here's what to expect:
Implementation timeline: Most setups take 2-6 weeks depending on complexity. Simple inbound services launch faster; complex omnichannel programs with custom integrations take longer.
The process:
- Define requirements: Document your call types, volume, hours needed, and quality standards
- Select a provider: Request proposals from 2-3 companies that match your needs
- Knowledge transfer: Train the provider on your products, systems, and brand voice
- Agent training: The provider trains their team using your materials
- Soft launch: Start with limited volume to test and refine
- Full deployment: Scale up once you're confident in the quality
Best practices for managing outsourced teams:
- Schedule regular quality reviews and calibration sessions
- Provide updated product information promptly
- Treat the relationship as a partnership, not a vendor transaction
- Monitor key metrics (CSAT, first-call resolution, handle time) and share feedback
For e-commerce businesses dealing with repetitive phone inquiries, we'd encourage you to also test an AI solution alongside your outsourcing evaluation. Try Ringly free for 14 days and compare the results. You might find that AI handles enough of your call volume to significantly reduce your outsourcing needs.
Frequently Asked Questions
How much does call center outsourcing cost per month?
Monthly costs vary widely based on volume and model. Small businesses using shared agent plans might pay $200-1,000/month. Mid-size companies with dedicated agents typically spend $3,000-15,000/month. Enterprise programs with hundreds of agents run significantly higher. Get specific quotes based on your actual call volume.
What is the difference between onshore and offshore call center outsourcing?
Onshore means agents are in your country (US agents for US companies), costing $26-50/hour but offering the best cultural fit. Offshore uses agents in distant countries like the Philippines or India at $6-12/hour, with potential tradeoffs in communication and time zones.
Can call center outsourcing handle technical support?
Yes, many providers specialize in technical support. The key is finding one with experience in your specific product category. You'll need to invest more in training and knowledge base development, but technical support is a common outsourcing use case.
How do I maintain quality with an outsourced call center?
Quality management requires ongoing attention. Set clear KPIs (CSAT, first-call resolution, handle time). Review call recordings regularly. Schedule calibration sessions where you and the provider listen to calls together and align on standards. Treat quality as a shared responsibility.
Is AI or human outsourcing better for e-commerce phone support?
It depends on your call mix. If most calls are routine (order tracking, returns, FAQs), AI often resolves them faster and cheaper. If calls require judgment, negotiation, or complex troubleshooting, human agents perform better. Many e-commerce businesses use AI for routine calls and escalate complex issues to humans, getting the benefits of both approaches.





