The closest swaps for immi are Vite Ramen (29g protein a pack), Momofuku Goods for air-dried noodles that taste like takeout, and Kaizen for the lowest net carbs in the category. Which one is right depends on why you are leaving immi: the price per serving, the chewy plant-protein noodle, or the macros.
immi built its noodles from a blend of pumpkin seed protein, wheat gluten and faba bean protein, landing at 21g of protein and 6g of net carbs a serving. That combination is genuinely hard to copy, which is why "brands like immi" turns up so many lists of things that are not really alike.
So this page sorts the alternatives by the reason you are switching, and prints the protein and net-carb numbers off each pack so you can match macros rather than guess.
Why people look for immi alternatives
Two reasons come up over and over, and they point at completely different shelves.
The first is price. immi sits at the premium end, around $5 to $7 a serving, which makes it a treat rather than a pantry staple. Shelf brands land closer to $2 to $3.
The second is texture. High-protein plant noodles have a chewier, denser bite than wheat ramen. Plenty of people love the macros and never warm to the noodle, and the fix for that is a different noodle, not a different flavor.
How we picked these brands
- Real macros printed on the pack. Every number below was read off the brand's own product photography, not inferred from marketing copy.
- You can buy direct. Each brand runs its own store, so you are not stuck with a marketplace listing and a third-party seller.
- A genuine reason to switch. Price, texture, flavor or category. A brand that does nothing differently to immi did not earn a slot.
- Ingredient transparency. Certifications, real ingredient lists, and specifics rather than vague claims. The same bar we use across our wider DTC food picks.
- Still trading. Every store was checked live at time of writing. Three brands that appear on other "like immi" lists have dead or redirected domains and were cut.
At a glance
| Brand | Best for | Price | Known for |
|---|---|---|---|
| Vite Ramen | More protein than immi | Premium | 29g protein, all 27 vitamins and minerals |
| Mike's Mighty Good | A real wheat noodle | Mid | Craft ramen, organic noodles, 12g protein |
| Momofuku Goods | Flavor first | Mid to premium | Air-dried noodles, 10g protein |
| Fly By Jing | Heat and flavor | Premium | Chili crisp noodles, ready in 6 minutes |
| Kaizen | Lowest net carbs | Premium | Lupini pasta, 2g net carbs, 17g fiber |
| ZENB | A one-ingredient swap | Mid | Pasta from whole yellow peas |
| Banza | Everyday price | Budget to mid | Chickpea pasta, 22g protein |
| Kettle & Fire | The broth, not the noodles | Mid | Organic bone broth, 14g protein |
| Kevin's Natural Foods | Dinner, not just lunch | Mid | Paleo entrées in 5 minutes, 19g protein |
| Magic Spoon | Breakfast macros | Premium | Protein cereal, 13g protein, 0g sugar |
| Catalina Crunch | Cheaper low-carb breakfast | Mid | 11g protein, 0g sugar, high fiber |
| Purely Elizabeth | Less processed | Mid to premium | Protein granola, 10g protein, B Corp |
1. Vite Ramen
If you left immi because you wanted more, not less, Vite Ramen is the swap. The Hearty Beef Bo Kho pack carries 29g of complete protein and 6g of prebiotic fiber, plus all 27 vitamins and minerals, which is closer to a fortified meal than a noodle snack.
It was started by twin brothers Tim and Tom Zheng around the problem of students living on cheap instant noodles. Best for macro matchers who treat lunch as a nutrition target. It is priced like immi, so this is not the move if cost is what pushed you away.
2. Mike's Mighty Good
Mike's Mighty Good makes craft ramen with organic noodles, and the Beef Bone Broth pillow pack lists 12g of protein with no seed or palm oils added.
The protein is lower than immi's, and that is the point. This is a real wheat ramen noodle with a cleaner ingredient list, so it solves the texture complaint rather than the macro one. Best for texture switchers who missed the slurp of proper ramen and will trade some protein to get it back. Prices sit in the middle of the category.
3. Momofuku Goods
Momofuku Goods comes out of the Momofuku restaurant group, and the noodles are air-dried rather than fried, with 10 grams of protein a pack and no artificial flavors.
Flavor is the reason to buy here. The Soy and Scallion and Sesame Miso packs read like restaurant noodles rather than diet food, and the wavy air-dried noodle holds up better than most. Best for flavor-first shoppers who were never really in it for the macros. Not the pick if net carbs are your only metric.
4. Fly By Jing
Founded by Jing Gao, Fly By Jing is best known for its Sichuan Chili Crisp, and the Chili Crisp Noodles use sun-dried noodles that are ready in about six minutes.
This is the most flavor-forward option on the list and the least diet-coded. Protein is not the headline, heat is. Best for people who want their instant noodle to taste like something they would order out. It is premium priced, and worth it mostly if you actually want the spice.
5. Kaizen Food Company
Kaizen Food Company makes pasta from lupini beans, and the Ziti box states 76g of protein per box with 2g of net carbs and 17g of fiber a serving, Non-GMO Project Verified and gluten free.
On pure macros this beats immi, with a third of the net carbs. It is pasta rather than ramen, so you are changing the format, not just the brand. Best for low-carb and keto shoppers for whom the net-carb number is the whole decision. Premium priced, like most lupini products.
6. ZENB
ZENB makes its pasta from whole yellow peas, and that is close to the entire ingredient story.
If immi felt like a lot of engineering for a bowl of noodles, this is the opposite approach: one legume, milled into a pasta shape. The macros are solid without being extreme, and it cooks and behaves much like regular pasta. Best for shoppers who want a simple one-ingredient swap they can eat several times a week without thinking about it. Mid-range pricing.
7. Banza
Banza built its name on chickpea pasta, and the Wheat Rotini Protein Pasta box lists 22g of protein, essentially matching immi's 21g.
The difference is where you buy it and what it costs. Banza is in most supermarkets at supermarket prices, so the protein-per-dollar maths is far friendlier than a premium ramen packet. Best for budget-per-serving shoppers who liked immi's numbers but could not justify eating it weekly.
8. Kettle & Fire
Kettle & Fire makes shelf-stable bone broth, and the Thai Coconut Curry Chicken carton is organic with no preservatives and 14g of protein per container, carrying USDA Organic and Non-GMO marks.
Worth considering if what you actually wanted from immi was the hot savoury bowl rather than the noodles. Pour it over whatever noodle or vegetables you like and you control the carbs entirely. Best for people building their own bowl instead of buying it assembled.
9. Kevin's Natural Foods
Kevin's Natural Foods makes heat-and-eat entrées, and the Chicken Chile Verde pack is ready in five minutes with 19g of protein a serving, Certified Paleo and Certified Gluten Free.
This is the same convenience promise as instant ramen applied to dinner. If immi was solving "I need protein in five minutes", this solves it with actual chicken. Best for whole-day switchers who want the evening handled too, and a sensible pairing with the kind of meat-based protein snacks that fill the gap in between.
10. Magic Spoon
Magic Spoon does for breakfast what immi did for lunch. The boxes list 13g of protein, 0g of total sugars and 4g of net carbs, grain free and gluten free.
The macro logic is nearly identical to immi's: take a nostalgic food, rebuild it around protein, sell it direct at a premium. Best for macro matchers extending the same idea across the day. If you are weighing it against the rest of that shelf, we compared the protein cereal field in more detail.
11. Catalina Crunch
Catalina Crunch plays in the same protein cereal aisle at a friendlier price. The Triple Berry Blast bag lists 11g of protein per serving, 0g of sugar, an excellent source of fiber, and Non-GMO Project Verified.
Slightly less protein than Magic Spoon, noticeably less money, and it also comes in snack-size pouches, which puts it as much in the snack category as the cereal one. Best for cheaper low-carb breakfasts you will actually repurchase.
12. Purely Elizabeth
Purely Elizabeth makes Protein Ancient Grain Granola with 10g of protein per 60g serving, built on organic oats, and the brand carries Certified B Corporation, Woman Owned, gluten free, vegan and Non-GMO Project Verified marks.
The protein is the lowest here, and that is deliberate. This is the option for people who want better macros without food that feels engineered. Best for shoppers who liked the idea of immi but wanted a shorter, more recognisable ingredient list.
How to choose
Start with why you are leaving immi, because that answer picks the brand for you.
If you want the same idea with better numbers, go with Vite Ramen for protein or Kaizen for net carbs. Both are premium, both beat immi on their chosen metric.
If the noodle texture was the problem, Mike's Mighty Good and Momofuku Goods give you real wheat ramen with cleaner ingredients. You lose some protein and get the mouthfeel back.
If price pushed you out, Banza is the honest answer. Comparable protein, supermarket pricing, no subscription required.
If you mostly wanted a hot savoury bowl, buy Kettle & Fire broth and build it yourself. If you want the whole day solved, add Kevin's Natural Foods for dinner and Magic Spoon, Catalina Crunch or Purely Elizabeth for breakfast, in descending order of how engineered you want it to feel.
And if flavor was always the real driver, Fly By Jing is the one to try first.
Frequently asked questions
What is the closest thing to immi ramen?
Vite Ramen is the closest direct match: instant ramen, plant-forward, sold direct, with 29g of protein and a full vitamin and mineral profile. Kaizen gets closer on net carbs at 2g a serving, but it is pasta rather than ramen.
Why is immi so expensive?
The noodle uses a custom protein blend of pumpkin seed protein, wheat gluten and faba bean protein rather than cheap wheat flour, and it is sold mostly direct rather than through supermarket distribution. That combination lands it around $5 to $7 a serving.
Is there a cheaper high-protein noodle?
Banza is the value pick, with 22g of protein in its wheat and chickpea protein pasta at supermarket prices. Mike's Mighty Good is cheaper than immi in the ramen format, though its 12g of protein is well below immi's 21g.
What if I do not like the texture of immi noodles?
That is the most common complaint, and no plant-protein noodle fully solves it. Switch formats instead: Mike's Mighty Good and Momofuku Goods use conventional wheat noodles with better ingredient lists, and Momofuku's are air-dried rather than fried.
Is immi actually keto?
At 6g of net carbs a serving it fits most keto targets, which is why it gets recommended in low-carb circles. If you want more headroom, Kaizen's lupini pasta lists 2g of net carbs and 17g of fiber a serving.
Are there options that are not plant-based?
Yes. Kettle & Fire bone broth and Kevin's Natural Foods entrées are both animal-protein based, and Mike's Mighty Good makes bone broth ramen. Kaizen, ZENB, Banza and immi are the plant-protein end of the list.
Where do you buy brands like immi?
All twelve run their own online stores, which is usually where you will find the full flavor range and multipacks. Banza, Kevin's Natural Foods, Kettle & Fire and Catalina Crunch also have wide supermarket distribution if you would rather not wait for shipping.