AI phone support for

Shopify app of Ringly.io

Shopify brands

Let AI pick up the phone and resolve support calls: WISMO, returns, policies and products questions. The rest will be escalated to your team.
Try for free
Book a demo
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Hear AI solve a WISMO call
Real customer call • 38s • Resolved

60% resolution guarantee

We guarantee a 60% AI call resolution rate within 90 days, or we’ll refund all your subscription fees.

Live in under an hour

Connect Shopify, upload knowledge, set rules, deploy to a phone number and start resolving calls.

Keep your brand safe

AI does support only. You set the rules. High-stakes or unsure calls transfer to your team.

Your team wasn’t hired to answer the same call 50 times a day.

Repetitive calls drain your support team, frustrate customers, and it distracts from the work that actually grows your business.
Repetitive WISMO calls
Customers wait hold for simple answers
Your reps burn out during peaks
Returns turn into long, slow conversations

Most phone calls are simple questions.
Seth the AI agent resolves most of them.

WISMO
Seth solves a WISMO call
Seth looks up order status in Shopify and gives tracking info.
Product questions
Seth gives product advice
Seth uses your knowledge to answer in natural spoken language.
Returns
Seth requests a return
Seth checks eligibility and requests a return in Shopify.

These brands trust Ringly to handle their support calls

8Motiv perfumes runs all  phone support by AI
How TechCraft Studio resolves 78% of its support calls on autopilot
Reef Telecom deflects 76% their support calls
Case study of Ringly

"My customers also feel like it’s a normal person. They feel like they can communicate if they have questions."

Claudia Droge
Owner of TechCraft Studio

78%

Calls resolved (in 2025)

88%

Never passed to humans

How Seth resolves 70%+ of your brand’s phone calls

Train Seth on your store, then improve results every week from real calls.
1. Add knowledge

Upload all your business’s knowledge

Add your website, help docs, FAQs, or paste text. Add specific rules as well. Ringly keeps your website synced automatically.

No “prompt engineering” needed.
2. Link Shopify

Find orders in Shopify, request returns, recognize customers

Connect Ringly to Shopify to let Seth:
- Solve WISMO calls
- Request returns in Shopify
- Identify the customer he’s on the phone with.
Chat interface showing a conversation where an assistant finds customer John Wick in Shopify, confirms order number 26157, and provides its status and shipping details.
3. Set up escalation

Seth resolves what he can and escalates the rest

Seth can transfer the call to your team or email the support issue.

Set business hours to let Seth know if your team is online.
Customer service interface showing options if Seth can't resolve the conversation: transfer call during business hours to +1 415-222-3434 or email support at info@ringly.io after hours.
4. Connect and go live

Keep your current phone number, helpdesk, and workflows.

Seth fits into how you already run support, and escalates calls when a human needs to take over.
Bring your number (or get one)
Route calls your way
Escalate into your helpdesk
Shopify app of Ringly.io
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5. Track and improve

Track everything that happens. Seth gets smarter every week.

Once live, Ringly tracks resolution rates, shows what people call about most, and shows any knowledge gaps.

You can dive into any phone call, seeing exactly what the AI did.

Founder-led support when you need it

Hi, we’re Maurizio and Ruben, the founders of Ringly.


We believe customers deserve great support, instantly.

We’ll personally help you review calls and refine Seth whenever you need it.

Phone support, without the payroll.

Grow

Al phone support for Shopify stores.
$349,-/mo
Knows products and policies
Looks up orders and handles returns
Escalates to your team if needed
Get recordings and insights
1,000 mins/mo (~500 calls), then $0.19/min
Cancel anytime.
We’ll remind you before trial ends.

Scale

Enterprise AI phone support
$1,099+/mo
Grow plan features, plus:
Custom setup
Custom integrations
Private Slack channel
For stores handling 3,000–1,000,000+ mins/mo
Book a call with us
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Backed by a 60% resolution guarantee

If you use Seth for 90 days and he resolves under 60% of calls, we’ll refund your last 3 months of subscription fees.
See the full guarantee

Frequently asked questions about Ringly

Will the AI embarrass our brand?
No. Seth is designed to answer confidently when he knows, and escalate when he doesn’t. You also control the rules, can review calls, and can pause routing anytime.
What happens when Seth can’t resolve a call?
You choose how to escalate: transfer to a human or email the support issue, or transfer within business hours and email in after hours. Either way, Seth knows when to escalate and does it the way you like it.
How long does setup take?
Most brands go live in under an hour. Connect Shopify, add your knowledge, set your escalation preference, and start routing calls. You can improve resolution over time, but you’re not waiting weeks to launch.
We already use a help desk, why add another tool?
Those tools help your agents manage support. Ringly reduces how many calls agents need to handle in the first place. Think of it as a 'call deflection' layer that works alongside your existing stack.
Can we keep our phone number or get a new one?
Yes, you can use your existing number by routing calls to Seth, or keep your provider/VoIP and simply forward calls. You can also buy a number in Ringly in one click and go live immediately.
Will Seth hallucinate or give wrong policy info?
Seth is grounded in your own sources (website, help docs, pasted policies) plus your rules. When he’s uncertain, he doesn’t guess, he escalates to your team.
Will customers hate talking to AI?
No, because most customers just want a fast answer. Seth keeps it natural and gets to the point. And if someone wants a person, Seth can just escalate. Quite some callers will not even notice they're not speaking with AI.
What if we have lots of edge cases?
That’s expected. Ringly isn’t “AI that handles everything.” It’s AI that handles repetitive calls (WISMO, returns, policies, product questions) and cleanly escalates edge cases to humans. That said, there are enough customization options for you to build your own edge cases.
Does it work with our current workflows/helpdesk?
Yes. Ringly escalates by transferring calls or emailing issues, so your team can keep working in the tools they already use. If you need custom workflows, that’s available on the enterprise plan.
Pricing is based on minutes, how do I know what I need?
On average, support calls to ecom brands take 2 minutes. So, 1000 call minutes/mo should be enough for 500 calls/mo. You’ll also see usage in your dashboard so you’re never guessing.

Let Seth handle the calls your team shouldn't

Go live in under an hour. Escalates only when needed.
Try for free
Book a demo
Ringly dashboard showing Seth AI support performance with resolution rate 73%, escalation rate 20%, deflection rate 80%, and a performance funnel visualizing inbound, resolved, escalated, and unresolved calls.