Smith AI vs Bland: Who wins in 2025?

See how Smith AI and Bland compare to each other (and to Ringly.io) to help you decide what is the best platform for you.
Last updated on
June 19, 2025
Maurizio Isendoorn, Co-Founder at Ringly.io
Ruben Boonzaaijer
Co-Founder

Confused about whether to pick Smith AI or Bland, and tired of sorting through never-ending features, unclear pricing, or mixed-up user reviews? You’re not alone—choosing the right tool can feel overwhelming! But don’t worry: by the time you finish reading, you’ll know exactly which option fits you best and walk away with confidence. Here’s what we’ll cover:

  • Key features of Smith AI and Bland—side by side
  • Pros and cons for each tool
  • Pricing breakdowns that actually make sense
  • User reviews, plus real experiences
  • And a BETTER alternative you might not have considered yet!

Ready to stop second-guessing and make your pick? Let’s dive in!

Why Ringly.io is the better choice ; )

Built for e-commerce

With experience in both AI and e-commerce, we set out become the best AI phone agent platform for online stores.

Stupid-simple user interface

Super easy to work with, and you can set up things even if you're not tech savvy. If you create a free account you can see it for yourself though!

Quick and easy setup

Pre-built AI phone agents and will have your online store automated in minutes- not hours.

Smith AI vs Bland – TL;DR

Product Area Smith AI Bland Ringly.io
Setup & Ease Human setup, needs effort Requires coding, for developers No-code, set up in minutes
Call Handling 24/7, human + AI mix Mass outbound, pure AI Instant, AI phones, e-com focus
Voice Quality Professional human, decent AI Robotic, lacks emotion Very human, fast & natural
Integrations CRMs, Zapier, calendars API, developer focused E-com, Shopify, Zapier, Slack
Analytics Broad call stats, sentiment Bulk campaign reports Real-time, actionable insights
Best For Service pros, inbound calls Large teams, outbound calls E-com, sales, all business sizes
Pricing & Trials Premium, no free trial Usage-based, no free trial Transparent, 14-day free trial
User Ratings 4.7/5, 100+ reviews ~4/5, mixed feedback 4.8/5, highly praised

Smith AI - a quick overview

Founded in 2015 in California by Aaron Lee and Justin Maxwell, Smith.ai blends AI technology with live, North America-based agents to deliver 24/7 virtual receptionist, call answering, and client engagement services. Serving over 3,000 businesses—ranging from law firms and marketing agencies to IT consultancies—Smith.ai helps small and mid-sized companies capture leads, book appointments, qualify prospects, handle payments, and integrate seamlessly with CRMs for efficient customer communication.

Key features include AI-powered voice agents, live chat support across multiple channels (phone calls, web chat, SMS), outbound calling campaigns (SDRs as a Service), appointment scheduling tools, payment collection capabilities, advanced integrations with business software platforms like CRMs and calendars—all designed for sales teams, marketers, consultants and service providers. Recognized as one of the Best Places to Work by the Business Intelligence Group in 2022 for its employee-centric culture and innovation in remote work environments.

In the following section we’ll compare Smith.ai’s features, pros/cons, pricing structure and user reviews against Bland and Ringly.io to help you decide which solution best fits your business needs.

Smith AI's features

  • 24/7 Call Answering
    Smith AI provides round-the-clock call answering, ensuring businesses never miss a customer inquiry. This is ideal for service-based companies needing constant availability. Unlike Ringly.io, which automates calls with deep business knowledge and e-commerce focus, Smith AI’s strength lies in reliable human-backed coverage for all industries.
  • Hybrid Human + AI Receptionists
    Smith AI uniquely blends advanced AI technology with live North America-based receptionists. When the AI reaches its limits or callers need a personal touch, skilled humans step in seamlessly—offering both efficiency and empathy. Ringly.io relies on smart escalation to your team but does not offer 24/7 live human backup.
  • Simultaneous Call Handling
    The platform can manage multiple calls at once, making it suitable for high-volume businesses like law firms or agencies. While this matches Ringly.io’s ability to scale across many concurrent conversations, Smith AI emphasizes traditional receptionist workflows over e-commerce automation.
  • Lead Qualification & Intake Forms
    Smith AI tailors questions during calls to qualify leads and gather essential information before passing them along—streamlining sales pipelines for professional services. In contrast, Ringly.io focuses more on transactional actions (like order status checks) rather than detailed lead qualification.
  • Live Appointment Booking Across Calendars
    Receptionists can book appointments directly into any public calendar system (Calendly, Outlook), overcoming scheduling objections in real time—a major benefit for appointment-driven businesses. While Bland.ai offers basic scheduling and Ringly.io supports custom actions via integrations, Smith’s hands-on approach ensures higher booking rates through human intervention when needed.
  • Call Routing & Transfers
    Calls are routed instantly to the right person or department based on set rules—ideal for organizations with specialized teams. Both Bland.ai and Ringly.io support smart routing; however, Smith’s hybrid model means complex cases get escalated to humans without friction.
  • Instant Notifications (Email/SMS)
    After every call, users receive instant notifications via email or SMS so nothing falls through the cracks—a standard feature also found in competitors but crucial for fast follow-up.
  • Zapier Integration & Native CRM Connections
    Smith integrates natively with CRMs like Salesforce and HubSpot while also supporting Zapier connections to thousands of apps—making it easy to sync data across platforms without manual effort. This matches the integration flexibility of both Bland.ai and Ringly.io but lacks some of the no-code automation depth seen in dedicated e-commerce flows from Ringly.io.
  • Comprehensive Analytics Dashboard
    Detailed reporting shows call outcomes (resolved/transferred), caller mood analysis using sentiment detection, and summaries of key points discussed—all helping managers optimize their processes over time. However, compared to Ringly.io's actionable insights tied directly into sales recovery or support improvement loops (like abandoned cart analytics), Smith's analytics are broader but less commerce-specific.

In summary:
Smith AI excels as an always-available virtual receptionist solution that combines intelligent automation with real human expertise—especially valuable where nuanced conversations matter most (legal firms, consultancies). For online stores seeking instant answers from their own content base or automated revenue-driving actions like cart recovery calls—with minimal setup required—the tailored capabilities offered by platforms like ours provide a more direct path toward measurable business growth while still covering core phone agent needs at scale.

Smith AI Pros and Cons

We studied dozens of reviews from real Smith AI users from platforms like G2, Capterra, and TrustRadius. Then we identified commonalities and summarized the main pros and cons of Smith AI based on real user feedback for you here:

Pros

  • 24/7 Live Support – Users consistently praise Smith AI for providing around-the-clock receptionist and live chat services, ensuring no leads or client inquiries are missed—even after hours.
  • Professionalism & Quality – Many reviewers highlight the professionalism, politeness, and accuracy of both phone receptionists and live chat agents. The service is described as reliable with detailed call summaries.
  • Seamless Integrations – Businesses appreciate how easily Smith AI integrates with their existing CRMs, calendars, and other tools to streamline workflows.
  • Enhanced Lead Capture & Conversion – Multiple users report a significant increase in captured leads (sometimes up to 25% more) thanks to prompt responses via phone or chat—directly improving revenue potential.
  • Excellent Customer Service & Onboarding – The onboarding process is frequently described as smooth with responsive support staff who help tailor scripts and answer questions quickly.
  • Spam Filtering & Call Screening – Users value that spam or irrelevant calls are filtered out so only genuine leads count toward their plan limits—saving time and money.

Cons

  • High Cost/Premium Pricing – A recurring theme is that Smith AI’s pricing can be steep for small businesses or startups; some features (like outbound calling) require higher-tier plans which may not fit every budget.
  • Inconsistent Agent Experience – Because clients don’t always get the same receptionist or agent handling calls/chats each time, there can be occasional inconsistencies in service quality or familiarity with business details.
  • Limited Technical Knowledge in Chat Agents – Some users note that live chat agents sometimes struggle to answer technical questions beyond basic scripts; this can lead to less effective support for complex queries compared to specialized staff.
  • Setup Time Required for Customization – Initial setup—especially programming Q&A sections—is reported as time-consuming. Businesses need to invest effort upfront for best results (though this pays off later).
  • Billing Issues After Cancellation – There have been reports of billing continuing even after cancellation requests were made; resolving these disputes has sometimes proven difficult according to a few reviewers.
  • No Mobile App Yet & Communication Clarity Issues – Some mention the lack of a dedicated mobile app makes it harder to manage on-the-go; others wish there was clearer communication about whether clients are chatting with a human vs. bot at any given moment.

While many businesses find great value in Smith AI’s robust feature set—especially those needing reliable 24/7 coverage—the above drawbacks may impact certain organizations more than others. For example, Ringly.io addresses some common pain points by offering transparent billing practices without hidden fees or post-cancellation charges—a subtle but important distinction if you’ve ever struggled with vendor account management issues elsewhere.

Overall: If your business needs seamless integrations, professional virtual receptionists available day-and-night, but also values predictable costs without surprise charges—or wants more control over agent consistency—it’s worth comparing solutions closely before committing long-term.

Bland - a quick overview

Founded in 2023 in San Francisco by Isaiah Granet and Sobhan Nejad, Bland AI is transforming enterprise phone communications with hyper-realistic AI voice agents. Designed to handle up to 20,000 calls per hour, Bland AI empowers businesses across industries like healthcare, real estate, and logistics to deliver personalized, efficient customer interactions around the clock.

With features including customizable AI voices that match brand personality, seamless CRM integrations, and advanced analytics for call optimization, Bland AI offers scalable solutions at competitive usage-based pricing. Its innovative platform reduces wait times and operational costs while enhancing customer experience.

The following section will explore Bland’s features, pros and cons, pricing plans, and user reviews compared to Smith AI and Ringly.io to help you find the best fit for your business needs.

Bland's features

  • Outbound AI Calling – Bland specializes in automated outbound phone calls at scale, letting businesses reach thousands of contacts quickly. This is ideal for sales outreach, appointment reminders, or customer surveys. Unlike Smith AI’s focus on inbound call handling and live receptionist services, Bland’s strength lies in proactive engagement. However, it lacks the deep knowledge base integration and real-time website syncing that Ringly.io offers for highly personalized conversations.
  • API-first Platform – Developers can integrate Bland directly into their workflows using robust APIs. This allows for custom automations such as triggering calls from your CRM or e-commerce platform without manual intervention. While Smith AI provides integrations with popular business tools, its customization is more limited to pre-built connectors rather than full developer control. Ringly.io also supports no-code integrations but stands out by enabling complex actions (like order lookups) during live calls without coding.
  • Voice Customization – Choose from a variety of realistic AI voices to match your brand tone during outbound campaigns. This helps create a more engaging experience compared to generic robocalls and can improve response rates for cold outreach or follow-ups. Smith AI offers some voice options but focuses mainly on human-like chat and receptionist services. Ringly.io takes this further by combining natural-sounding voices with dynamic content pulled from your actual business materials.
  • Call Campaign Management – Easily set up large-scale calling campaigns with scheduling controls, retry logic for unanswered numbers, and detailed analytics on outcomes (answered, voicemail left, etc.). This feature is perfect for political campaigns, event reminders, or mass notifications where volume matters most. While Smith AI excels at managing individual client interactions and lead qualification, it doesn’t offer the same bulk campaign capabilities as Bland—or the abandoned cart recovery automation found in Ringly.io.
  • Voicemail Detection & Delivery – Automatically detects when a call reaches voicemail and leaves a pre-recorded message tailored to each campaign segment. Great for ensuring your message gets delivered even if customers don’t answer live—a must-have in high-volume outreach scenarios like debt collection or appointment confirmations. Both Smith AI and Ringly.io offer advanced voicemail features; however, only Ringly.io lets you personalize messages with real-time data like names or order details pulled directly from your systems.
  • Compliance Tools – Built-in support for regulatory compliance (such as TCPA) ensures that all outbound calling activities adhere to legal requirements regarding consent management and opt-outs—crucial when running large-scale operations across different regions or industries. While both competitors take privacy seriously, neither matches the granular compliance controls offered by Bland specifically designed around high-volume telephony use-cases.

Overall: Bland shines when you need massive automated outbound calling powered by flexible APIs—think sales blitzes or urgent notifications at scale—whereas Smith AI is better suited to inbound customer service via virtual receptionists. For businesses seeking not just automation but true expertise-driven conversations (like instant order status checks using up-to-date website data), deeper workflow automations during calls themselves—not just before/after—and seamless abandoned cart recovery tied directly into e-commerce platforms: these are areas where Ringly.io delivers unique value beyond what either competitor currently provides.

Bland Pros and Cons

Pros

  • Highly Programmable API-first Platform – Developers appreciate the flexibility to custom-build AI phone agents using robust APIs, webhooks, and programmable workflows. This is ideal for engineering teams that want granular control over their voice stack.
  • Straightforward Pricing Structure (on surface) – Users find the per-minute pricing model easy to understand for basic usage scenarios.
  • Continuous Product Improvements – Some reviewers note that Bland’s team regularly ships updates and improvements to the platform.
  • Good Fit for Technical Teams Needing Customization – The platform’s architecture suits organizations with in-house engineering resources who prefer building bespoke solutions rather than relying on out-of-the-box tools.
  • Responsive Support (for some users) – A subset of reviewers have had positive experiences with support responsiveness when technical issues arise or feedback is needed.

Cons

  • No No-Code Interface or Visual Builder – Non-technical users struggle as there’s no drag-and-drop builder; all setup requires code. This slows down iteration cycles compared to platforms offering visual sandboxes or agent testing environments. Ringly.io offers a no-code builder so even non-developers can launch quickly.
  • Poor Voice Quality & Robotic Sounding Agents – Many users report that voices sound synthetic or lack emotional nuance, which can negatively impact customer experience—especially in sensitive conversations. Ringly.io focuses on natural-sounding voices with expressive delivery.
  • Lack of Language Support Out-of-the-Box – English is the only supported language unless you negotiate a custom enterprise deal; this limits global deployment potential significantly. Ringly.io supports multiple languages natively.
  • Burdensome Pricing at Scale & Hidden Costs – While base rates seem simple, advanced features like transcription or voice cloning are billed separately. Total costs rise quickly as usage grows—often requiring six-figure annual budgets even for mid-sized operations—and there are no startup-friendly plans or discounts available. Ringly.io provides transparent pricing tiers suitable for both startups and enterprises.
  • Mediocre Latency/Response Times – Average latency hovers around ~800ms per call leg; this creates awkward pauses during live calls which frustrates both callers and agents. Real-time response speed is critical but not consistently delivered by Bland AI according to user reports. Platforms like Ringly.io prioritize sub-500ms latency as standard.
  • Lackluster Customer Support Experience (for some) – Several reviewers complain about unresponsive support teams when urgent issues arise, leading to delays in troubleshooting production problems—a risk factor if reliability matters most in your workflow. With Ringly.io you get dedicated onboarding help plus ongoing live chat support.
  • No Native Tools for Multi-Prompt Handling/Fallbacks – Users must build their own logic trees externally since native tools aren’t provided within Bland’s interface. By contrast, platforms like Ringly.io offer built-in fallback management.

Pricing - Smith AI vs Bland

Note: The pricing information below is accurate at the time of writing and may be subject to change. For the most up-to-date pricing, please visit each company's pricing page.

Smith AI pricing

Product Plan Name Price (Monthly) Included Volume Overage Cost Key Features
Virtual Receptionist Starter $292.50 30 calls $4.25/call Lead screening/qualification, custom call handling, appointment scheduling
Basic $270–$300 50–90 calls $4.00–$6/call All Starter features + more routing numbers/integrations
Pro $600–$825 120–300 calls $3.75–$5/call All Basic features + higher volume discounts
Live Chat Starter $140 20 chats $7/chat Custom programming hours (2), free CRM integration
Basic $300 50 chats $6/chat All Starter chat features + more volume
Pro $600 120 chats $5/chat Higher chat volume discount

Contract Length:

  • No long-term contracts required. All plans are month-to-month.
  • Annual Discount: Save ~10% if you pay annually.

Cancellation Fees:

  • No cancellation or downgrade penalties. Cancel anytime before the next billing cycle with no extra fees.

Refund Policies:

  • 14-day money-back guarantee for new clients on all plans—full refund of plan/add-ons up to $1,000 if canceled within the first two weeks (overages not included).

Feature Highlights by Tier:

  • All tiers include spam blocking and only charge for relevant calls/chats.
  • Higher tiers offer:
    • More included minutes/chats at a lower per-unit price.
    • Additional routing numbers/integrations.
    • More custom programming hours for live chat.
    • Priority support and advanced reporting in some cases.

Smith.ai is a month-to-month service. If you ever cancel, you’ll be billed for and through the end of the current monthly billing cycle, and then your service ends.

Smith.ai offers a 14-day money-back guarantee to all new clients. If you decide Smith.ai isn’t for you in the first two weeks, your initial plan payment will be refunded — no strings attached.

Note: Prices may vary slightly depending on source or promotional offers but generally fall within these ranges as of mid-2025. For high-volume needs or custom solutions beyond listed tiers, contact Smith.ai directly about enterprise pricing options.

Bland pricing

Plan / Product Price / Billing Key Features Contract Length
Usage-Based (Standard) $0.09 per minute (active call time) - Basic AI voice
- Multilingual support (extra fee)
- API access
- 24/7 operation
- Scalable to 20,000 calls/hr
- Customizable agent voice/personality
No long-term contract; pay-as-you-go
Basic Subscription $49/month - Steady monthly cost for small businesses
- Includes core features above
Monthly; no annual required
Enterprise / Custom Custom pricing - Dedicated infrastructure
- Advanced NLP/LLM options (extra fee)
- Priority support
Negotiable/custom terms

Additional Usage Fees

  • Outbound call attempt: Minimum $0.015 per dispatched call using Bland telephony.
  • Voice cloning, advanced LLMs, and multilingual transcription: Additional fees apply for these premium features.

FeatureDetailsFree TrialNot availableRefund PolicyNo refunds/money-back guaranteeCancellation FeesNone specified

Other Terms & Policies

  • Contract Length: No long-term contracts are required for standard or basic plans; users can pay monthly. Enterprise agreements may have custom terms.
  • Annual Discounts: No public information about discounts for annual commitments.
  • Cancellation Fees: None specified for standard or basic plans. Users can stop at any time without penalty. Accounts may be suspended or terminated without refund for misuse or violation of terms.
  • Refund Policy: No refunds or money-back guarantees are offered. All services are provided “as is”; dissatisfaction is remedied only by discontinuing use of the service.

All prices are current as of June 2025.
The platform does not offer a free trial period. Most advanced features require additional fees beyond base rates. Enterprise customers should contact sales for tailored quotes and possible volume discounts.
Bland AI’s model is highly flexible with transparent usage-based billing but requires extra payment for premium capabilities like voice cloning and multilingual transcription. There are no hidden cancellation penalties but also no refund guarantees if you discontinue service.

Ringly.io pricing

Ringly.io has simple, usage-based pricing with no hidden fees or long-term commitments. Test drive it risk-free for 14 days, then scale up or down on month-to-month terms—or book a demo for fully tailored enterprise support.

Plans Price Included Contract Cancellation
Start 99,- /mo ✓ 250 call minutes, then $0.36/min
Monthly Anytime Start 14-day free trial →
Grow (Most popular) 349,- /mo ✓ 1,000 mins, then $0.19/min
✓ Self-learning
✓ AI knows your customers
✓ 30-day onboarding
Monthly Anytime Start 14-day free trial →
Scale 1099,- /mo + setup fee ✓ Custom price/min
✓ Custom agent & integrations
✓ Slack channel
Custom Custom Book your demo →

Online customer reviews: Smith AI vs Bland

Smith.ai

Total Reviews: Over 100 verified reviews on Capterra.

Average Rating: 4.7 out of 5 stars on Capterra.

What users are saying about Smith.ai:

"Exceptional customer service!"Anonymous, Business Owner
Always available if I have questions and they're always reliable when assisting my clients and leads...

"Could be clearer about bot vs. human"Anonymous, Small Business Owner
There could be better communication about whether a real person is answering or the bot... not sure potential clients know if they have a robot or a person...

Smith.ai receives high marks for its responsive support team, ease of customization, and seamless integration with business workflows. However, some users wish it was more transparent when switching between live agents and bots during chats.

Bland (Bland AI)

Total Reviews:
G2: Average rating 4.3 out of 5 from an unspecified number of reviews.
Dasha.AI: Mixed reception with an overall rating of 3.3 out of 5 from user summaries.
Synthflow Blog: Score of 6.9/10 based on expert review (not user-generated).
Product Hunt: No direct review data found.

Average Rating: Between 3.3 to 4.3 depending on the source; most commonly cited as around 4.0.

What users are saying about Bland:

"Extremely impressed"Casper Boutens
Extremely impressed by Bland... the team is improving their product every week... great support and all by all great phone calls made by their AI...

"Doesn't work at all"Albert Salgueda
Doesn't work at all... I call and it doesn't speak, it gets interrupted... still not there.

Other reviewers note that while Bland’s NLP capabilities are strong—making conversations feel very human-like—pricing can be steep for smaller teams or startups, setup can require significant IT involvement, and there’s limited flexibility for non-enterprise use cases. Some technical reviewers also highlight friction due to lack of no-code tools compared to competitors like Synthflow or Dasha.AI.

If you need more detailed breakdowns from other platforms like Trustpilot or Product Hunt but cannot find them listed here after extensive searching, exercise caution as these products may not have widespread independent feedback yet.

What users are saying about Ringly.io:

Ringly.io is known for its simplicity, and a focus on e-commerce, with features like abandoned cart recovery and order status lookups. It has a 4.8 star rating from 12 reviews on Product Hunt and other platforms.

"it stands out significantly ahead" - Bertrand, Director. We are at the initial stage of testing and have made only a few calls so far. Consequently, I have rated the product with four stars for now. However, I must express that the product has shown significant promise. When compared to competitors, it stands out significantly ahead.

"This is such a great product" - Jim Miranda, Founder. This is such a great product. I have been with you for less than a week and already closed 3 deals with it."

"It really sounds like a human" - Laix, Founder. Tried Ringly.io today and the quality of the phone calls surprises me! It really sounds like a human, and it reacts really fast. Will need to deploy it in action to see the full capabilities.

"How to automate customer service? -> Ringly.io" - Sidra Husnain, Founder.

Smith AI vs Bland: Which is best for you?

Who Smith AI is best for…

  • Service businesses that can’t miss calls or chats. If you’re a law firm, agency, or consultant who needs 24/7 coverage — and personal, professional handling of every customer — Smith AI’s live receptionists and AI blend make sure no opportunity slips through the cracks.
  • Teams that want a “done for you” receptionist. Don’t want to mess with setup or technical details? Smith AI’s real humans help qualify leads, take messages, book appointments into your calendar, and act just like your in-house team would, so you can focus on running your business.
  • Businesses needing detailed lead screening. Need to weed out spam or make sure every call is a legit sales lead? Smith AI’s agents ask custom questions, screen prospects, and send you only the most important info. Great for those who value quality over quantity.
  • Companies with higher budgets looking for “white glove” support. Smith AI is a premium service priced for reliability and professionalism. If you value a hands-off approach and don’t mind paying for convenience, it’s an excellent fit.

Who Bland (Bland AI) is best for…

  • Large teams or technical businesses with heavy outbound calling needs. If you’re running big sales campaigns, surveys, reminders, or appointment blitzes — Bland lets you program thousands of automated calls a day through API with custom logic. It’s built for scale.
  • Engineering teams who want to build their own AI call flows. Bland works best for companies with software developers on staff. If you love coding and want complete control over every call, its API-first approach is a winner.
  • Enterprises where complex compliance and mass calling matter most. Bland shines for compliance-heavy industries needing large outbound campaigns with strict regulations, like healthcare or financial services.
  • Organizations okay with technical setup and higher “add-on” costs. If you’re willing to manage setup, handle some robotic voice rough edges, and pay separately for advanced features, Bland gives a lot of control at high volumes.

Who Ringly.io is best for…

  • Businesses of all sizes who want easy, human-sounding phone automation — fast. Whether you run a Shopify store, an e-commerce brand, or a growing service company, Ringly.io is simple to set up (no code needed) and sounds just like a real person on the phone.
  • Teams focused on e-commerce support and sales growth. If you want to recover abandoned carts, handle order questions, or upsell with smart AI during phone calls — Ringly.io connects to your live data and recovers sales on autopilot.
  • Anyone who wants transparent pricing, a free trial, and no hidden fees. With clear plans, a 14-day free trial, and usage pricing that scales up or down, Ringly.io is startup-friendly and enterprise-ready without surprise charges.
  • Companies who care about quick responses and quality customer experience. Ringly.io is praised for its fast reply times (sub-500ms), natural voices, and friendly support — so your customers get the right answers, right away, every time.

Bottom line: If you want smart phone automation that works out of the box, saves you time, helps close more sales, and grows with your business — Ringly.io is the straightforward and reliable choice. It’s built to deliver both great customer service and real sales results, for brands big and small.

Why Ringly.io is a Better Choice

Highly Rated: 4.8/5

Founded in 2024 in Rotterdam, the Netherlands, by Maurizio Isendoorn and Ruben Boonzaaijer, Ringly.io is revolutionizing e-commerce customer service with AI phone agents. Designed for online businesses, Ringly handles customer calls on autopilot—solving support issues, recovering abandoned carts, and even boosting sales—at just 20% of the cost of human agents.‍

Ringly.io founders: Maurizio and Ruben
Ringly.io founders – Maurizio (left), Ruben (right)

With 1,300+ customers, Ringly.io is the go-to solution for e-commerce stores looking to scale without scaling their support team. With award-winning technology (BubbleCon 2024's "Most Innovative App"), Ringly.io transforms your phone system into a revenue-driving powerhouse—without the headaches of traditional call centers.‍

Features that make Ringly.io the #1 alternative to Smith AI and Bland:

No-code setup, instant results – Ringly.io is ready to go in minutes. Just add your website, docs, or text—no engineering required—and your AI phone agent instantly understands your business. It even updates automatically as your website changes.‍‍‍

Ringly.io page of user's AI phone agents

AI-powered sales & support – Ringly.io does both inbound and outbound calls. Recover 35%+ of abandoned carts with automated follow-up calls, provide real-time order tracking from Shopify, and convert more customers with personalized AI-driven conversations—not just reactive support.‍‍

Ringly.io Call History page

Advanced analytics for smarter decisions – Ringly.io gives you real-time call data, customer intent tracking, and performance reports—helping you optimize support and sales strategies.‍‍‍

Ringly.io Analytics of AI phone agent page

Scalable pricing without enterprise contracts – Ringly.io offers transparent, scalable pricing—pay for what you use, no locked-in contracts.‍

Conclusion: Which Phone AI Solution Should You Choose?

When it comes to modern phone automation, each platform—Smith.ai, Bland, and Ringly.io—brings a unique approach to the table. Here’s a quick recap to help you make the right choice for your business.

  • Smith.ai: Best for professional service firms that don’t want to miss a single call or chat—especially those needing live, human receptionists around the clock. It’s ideal if you prefer a premium, “done for you” service and don’t mind paying more for detailed lead screening and white-glove support. However, setup takes effort, and pricing is on the higher end.
  • Bland: Tailored for large, enterprise-scale teams (with in-house developers) looking to automate outbound calling at massive scale. Highly programmable via API, Bland works well if you want total control over custom call flows, but lacks no-code simplicity, has steeper costs for advanced features, and requires technical know-how. Voice quality and user support can be hit or miss.
  • Ringly.io: The go-to for businesses of all sizes seeking effortless, human-sounding phone automation. Ringly.io delivers the best of both worlds: fast setup (no code needed), natural conversations, real-time connection to your business data (for order lookups or sales recovery), and transparent, scalable pricing with a free trial. It stands out for e-commerce growth, but is just as handy for any business wanting phone support that works out of the box—with no confusion or surprises.

Here’s when to pick each platform:

  • Choose Smith.ai if you want 24/7 live agent coverage and premium receptionist support, and your industry relies on personal touches.
  • Go with Bland if you have technical resources and need mass, programmable calling at enterprise scale—especially for outbound campaigns and compliance-heavy operations.
  • Try Ringly.io if you want quick, AI-powered phone automation that anyone can launch—especially for e-commerce, online sales, or if you value a frictionless experience, flexible pricing, and fast, human-like responses.

Bottom line: While Smith.ai and Bland each have their strengths for specific use cases, Ringly.io combines the best features—effortless setup, natural voice AI, fast replies, real-time data sync, and fair pricing—into one easy platform. It’s a future-ready solution that saves you time, recovers more revenue, and keeps your customers happy, whether you’re just starting out or scaling fast.

Ready to see what seamless phone automation can do for you?
Start your 14-day free trial with Ringly.io →

Want to compare other players in the market? Check out our other comparisons:

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