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Frustrated by overwhelming customer service tools or confused by ever-changing pricing plans? You’re not alone if picking between Gladly and Tidio feels more complicated than it should be. Both promise smoother conversations and happier customers, yet sorting through mixed reviews and feature lists can be exhausting. Don’t worry, this guide makes your decision simple, so you can finally choose the right customer support solution with total confidence. Here’s what we’ll cover:
Founded in San Francisco, California in 2014 by Joseph Ansanelli, Michael Wolfe, and Dirk Kessler, Gladly is a customer service platform built to unify conversations across voice, email, chat, SMS, and social channels into a single view. Designed for modern B2C brands that prioritize loyalty and efficiency, Gladly puts the customer—not tickets—at the center of every interaction and is trusted by hundreds of leading companies to power over 240 million conversations.
Gladly serves more than 10,000 users with features like Customer AI-powered personalization, omnichannel support threads that keep context clear across channels, advanced reporting dashboards, automated routing tools for agents, and seamless integrations. Recognized as #1 for usability on G2 and delivering significant cost savings alongside higher CSAT scores for its clients. In the next section we’ll compare Gladly’s features, pros/cons, pricing details and user reviews with Tidio and Ringly.io.
Gladly’s features serve customer service teams seeking unified omnichannel support, efficient agent routing, automated self-service, and comprehensive analytics in mid-size to large businesses.
Pros
Cons
Summary: Gladly fits customer support teams seeking easy onboarding, strong omnichannel tools, and robust internal collaboration. Teams prioritizing flexible pricing or advanced mobile features may wish to compare alternatives for better fit.
Founded in 2013 in Szczecin, Poland, by CEO Tytus Gołas, Tidio is a leading AI-powered customer service platform headquartered in San Francisco with additional offices in Warsaw and Szczecin. Serving over 300,000 businesses worldwide, Tidio offers an all-in-one suite including live chat, chatbot automation flows, an AI agent named Lyro, and help desk features designed to streamline client communication and boost sales.
Tidio’s platform integrates seamlessly with websites and social media channels to provide real-time support that can automatically resolve up to 67% of customer inquiries. Trusted by small and medium-sized businesses globally, it combines advanced chatbot flows with agentic AI technology to reduce support costs while enhancing customer satisfaction. The company was recognized as AI Company of the Year at the Global Business Tech Awards 2025.
In the following section, we’ll explore Tidio’s features, pros and cons, pricing structure, and user reviews compared to competitors like Gladly and Ringly.io to help you understand how it stands out in the customer service software market.
Tidio’s features suit small to medium e-commerce businesses or teams needing efficient, web-based support with unified messaging, automation, and easy integration across digital platforms.
Pros
Cons
Tidio suits small to mid-sized businesses seeking fast, multi-channel live chat and automation. Teams with advanced analytics or custom integration needs may prefer alternatives with deeper workflow and reporting options.
Note: The pricing information below is accurate at the time of writing and may be subject to change. For the most up-to-date pricing, please visit each company's pricing page.
Ringly.io has simple, usage-based pricing with no hidden fees or long-term commitments. Test drive it risk-free for 14 days, then scale up or down on month-to-month terms—or book a demo for fully tailored enterprise support.
Gladly vs. Tidio: Gladly offers robust omnichannel support with a human touch, ideal for teams needing unified communications and agent efficiency. Tidio excels in AI-powered chatbots for businesses seeking automated, multi-platform engagement and greater scalability. Choose based on your needs for automation or personal support.
"Most user friendly platform" – Floranch E., CSR
I’ve been able to meet my quota and exceed our goal since we began using Gladly... This is a highly recommended tool, especially if you are serving consumers through different channels...
"Needs bulk close option" – Anonymous (G2 Reviewer)
One feature I would really really love though is the option to bulk close multiple convos. We need it with how much spam we get!!...
"Boosted our automation rate" – Suitor Case Study (Tuxedo Rental Company)
Using Tidio helped us achieve an 85% customer service automation rate and slash the average response time...
"Basic chatbot functionality compared to competitors" – Tidio Alternatives Blog Reviewer
Gladly focuses on human support but lacks in AI capabilities... Chatbot has basic functionality... No free plan so you can’t test the product for yourself...
Ringly.io is known for its simplicity, and a focus on e-commerce, with features like abandoned cart recovery and order status lookups. It has a 4.8 star rating from 12 reviews on Product Hunt and other platforms.
"it stands out significantly ahead" - Bertrand, Director. We are at the initial stage of testing and have made only a few calls so far. Consequently, I have rated the product with four stars for now. However, I must express that the product has shown significant promise. When compared to competitors, it stands out significantly ahead.
"This is such a great product" - Jim Miranda, Founder. This is such a great product. I have been with you for less than a week and already closed 3 deals with it."
"It really sounds like a human" - Laix, Founder. Tried Ringly.io today and the quality of the phone calls surprises me! It really sounds like a human, and it reacts really fast. Will need to deploy it in action to see the full capabilities.
"How to automate customer service? -> Ringly.io" - Sidra Husnain, Founder.
Why choose Ringly.io? While Gladly and Tidio each have strengths for certain business types, Ringly.io stands out as the versatile option for all sizes. It combines powerful AI phone agents, e-commerce support features, and flexible, pay-as-you-grow pricing. This means you can start small, test it risk-free, and scale up as your needs grow, all while giving your customers fast, human-like service, day or night.
Highly Rated: 4.8/5
Founded in 2024 in Rotterdam, the Netherlands, by Maurizio Isendoorn and Ruben Boonzaaijer, Ringly.io is revolutionizing e-commerce customer service with AI phone agents. Designed for online businesses, Ringly handles customer calls on autopilot—solving support issues, recovering abandoned carts, and even boosting sales—at just 20% of the cost of human agents.
With 2,300+ customers, Ringly.io is the go-to solution for e-commerce stores looking to scale without scaling their support team. With award-winning technology (BubbleCon 2024's "Most Innovative App"), Ringly.io transforms your phone system into a revenue-driving powerhouse—without the headaches of traditional call centers.
No-code setup, instant results – Ringly.io is ready to go in minutes. Just add your website, docs, or text—no engineering required—and your AI phone agent instantly understands your business. It even updates automatically as your website changes.
AI-powered sales & support – Ringly.io does both inbound and outbound calls. Recover 35%+ of abandoned carts with automated follow-up calls, provide real-time order tracking from Shopify, and convert more customers with personalized AI-driven conversations—not just reactive support.
Advanced analytics for smarter decisions – Ringly.io gives you real-time call data, customer intent tracking, and performance reports—helping you optimize support and sales strategies.
Scalable pricing without enterprise contracts – Ringly.io offers transparent, scalable pricing—pay for what you use, no locked-in contracts.
Choosing the right customer service platform is essential for building loyal customers, scaling your business, and staying ahead of the competition. Here’s a quick summary of each solution—and when each one shines:
Bottom line: If you run an e-commerce store and want to automate both customer support and sales via phone, Ringly.io is hands-down the best alternative to both Gladly and Tidio. You get powerful AI agents, flexible pricing, and specialized features that turn every phone call into an opportunity—helping you grow faster and deliver wow-worthy service, day or night.
Still deciding? Start your free 14-day trial of Ringly.io today and see how effortless e-commerce support and sales can be!
